In my lawn mower equipment dealership I don't think we could survive if we DIDN'T take credit cards. For the last few years I'd say 75% to 80% of our transactions are paid by credit card. While I'm sure SOME of our customers could find a different way to pay, I'm certain not ALL would, and I can't afford to lose the difference. Our credit processing fees run about 1.75% plus 15 cents per transaction. In our business it averages out to just under 2% per transaction. With your expected average transaction amount you should be able to get as good a rate as ours, if not better. We take Mastercard, Visa and Discover but not American Express, as Am Ex still wants like 4% processing on their cards. I don't think I've ever lost a sale because we don't take American Express, the customers just use one of the other three.
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Today's Featured Article - Gatherin of the Orange - by Rick Nikolich. In July of 1998 I was talking to fellow Allis Chalmers collector Mike Schilling about the annual "Gathering of The Orange" AC show coming up in August of 1999. He got this wild idea that we should get a convoy of AC tractors and drive them from Charlotte, Michigan 105 miles to LaGrange, Indiana.
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