Two things I see are: 1. Your present markup above live price is much lower for your beef ( 12 percent) than for your pork ( 73 percent ). To get the same markup on your beef as on your pork you would need $4.25 per pound hanging weight for your beef. 2. Because a quarter of beef is so much larger than a half a hog, at your current prices it takes over three times as much money for your customers to pay for a quarter of beef ( $540 ) than it does to pay for half a hog ( $160 ). At $4.25 hanging price a quarter of beef would be almost five times the cost of a half of a hog ( $765 ). That is a restrictive amount of money for most households to pay at one time and could be limiting your sales.
A local grocery store chain Fareway bills itself as a meat counter with a grocery store attached. www.farewaymeatmarket.com/about/faqs They sell meat by the pound and also sell different bundles of meat to fit what individual consumers can afford.
Could you sell your beef in smaller bundles that consumers might be better able to afford at prices that give you a respectable profit?
If you want I can post the numbers behind these estimates, but you probably already have those same figures.
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Today's Featured Article - An Old-Time Tractor Demonstration - by Kim Pratt. Sam was born in rural Kansas in 1926. His dad was a hard-working farmer and the children worked hard everyday to help ends meet. In the rural area he grew up in, the highlight of the week was Saturday when many people took a break from their work to go to town. It was on one such Saturday in the early 1940's when Sam was 16 years old that he ended up in Dennison, Kansas to watch a demonstration of a new tractor being put on by a local dealer. It was an Allis-Chalmers tractor dealership,
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