Do you want to retain current customers? A postcard with a bit of an offer can get them off their duff; but good service & friendly business atmosphere likely does a lot more to retain those folk.
If you are looking for new customers, a radio ad, newspaper ad, regional farm paper ad (if your business is farm-related) will let new people know you are out there. Postcards to old customers won't bring new business, if you are looking for new people you need to place your name where it hasn't been seen before, and hope one out of 1000 calls you....
Bulliten boards are kinda for small local lawn care business, etc; can work for you, just depends on what your business is. Depends what people you need to get your advertising in front of - homeowners, hobby farmers, real farmers, everybody, or what.
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Today's Featured Article - A City Guy's First Tractor - by Fred Hambrecht. After living in apartments in Atlanta for more years than I care to remember, the wife and I decided to move to the country. Humming "Green Acres is the place for me..." we purchased a 29 acre tract about 60 miles south of Atlanta. Next came the house, I could talk about that ordeal for another two weeks... But, I want to talk about my tractor! We didn't even own a lawnmower, and all of a sudden we had enough grass to feed all the starving children of the bovine world. Naturally, I talked
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